Ecommerce Today

Ecommerce today is a remarkable experience. It has transformed traditional shopping beyond recognition. It is so much better than any other way of shopping that it has already attracted a great many of ecommerce-lovers.

If some years ago ecommerce was a buzz word, now it has become the order of the day. People seem to shop literally everywhere – at their workplaces during lunch times, in rush hour when there is nothing else to do but switch on their laptops and start surfing.

Ecommerce today gained so much popularity because its underlying technologies are evolving at giant steps. We are even offered to “feel” the product with a 3D mouse to better understand its shape, size and texture. Why go somewhere out when all you have to do is make an order, choose the shipping method, put up your feet and wait till the order is delivered right to your door-step?

Ecommerce today offers so much luxury that even conventional stores have already signaled the alarm. Although, every one agrees that it is a long way for an ecommerce to replace “brick-and-mortar” stores, it has every chance to happen in the future. Ecommerce which we are witnessing today brings in so much adventure into our lives that it is enjoyed by the whole online community.

Ecommerce today does have some drawbacks but they say “he that fears every bush must never go a birding”. A lot of consumers do put up with minuses since they trust the online world and want it to be a better place.

Ecommerce today reflects what we created at the very dawn of online electronic commerce. It is made by us and meant for us.

From : http://www.ecommerce-land.com/today.html

8 Essential SEO techniques

Matt Colyer
1) Title Tag - The title tag is the most powerful on-site SEO technique you have, so use it creatively! What you place in the title tag should only be one thing, the exact keyword you used for the web page that you are trying to optimize. Every single web page should have it's own title tag.

2) ALT Tags - ALT tags were meant to be for text browsers because the images didn't show in text browsers and the ATL tags would tell the visitor what it's about. You should put your main keyword(s) in the ALT tags, but don't over do it because you could get dropped in the results or even worse banned for life!

3) Link Popularity - Link popularity is the most powerful SEO tool out of all them. Most search engines don't even consider web sites if there is not at least one or two links pointing to the web site. Having another site(s) link to your web site is important when it comes to getting your site a good ranking. Your keywords should be in the links you get and keep the keywords short. When you receive requests for a link exchange, check the site out before linking with them, check for spam (Repeat keywords, hidden text, etc.).

4) Keyword Density - This is also vital and should be used with research. You should use the keyword(s) once in the title tag, once in the heading tag, once in bold text, and get the density between 5% to 20% (Don't over do it!). Also use your keyword(s) both low and high on the web page, keyword(s) should be in the first sentence and in the last one.

5) Page Size - Your web page's speed is important to your visitors and the search engines. Why? Because the robots will be able to spider your web page faster and easier. Try your best to keep your web page over 5k and under 15k in size.

6) Rich Theme - Search engines are looking at themes more and more. Build content (Articles, FAQ, tips, etc.) much as possible and keep the web pages around 200 to 500 words. Create content that's related to your market and link them out to other related content on your site. Try to get 200 web pages or more.

7) Web Site Design - This is also important, if you want to get indexed! Text content should out weigh the HTML content. The pages should validate and be usable in all of today's leading edge browsers. Stay away from flash and Java Script, search engines dislike them both a lot.

8) Insite Cross Linking - This will help you get all of your web pages indexed by the search engines. Your web pages should be no more than three clicks away from the home page. Link to topic related quality content across your site. This will also help build you a better theme through out your web site. On every page you should link back to your home page and your main service(s).

About the author:
Matt Colyer is the owner of the Marhen.com Network which includes www.linkexchangeit.com and is a part-time SEO. He also is a php, CGI and ASP developer. You can read more articles like this at www.marhen.com/articles/

General SEO guide

Below are some techniques/guidelines that help in your page to become Search engine optimized.

The ‘crawlers' or ‘spiders' that a search engine send to your site are not able to view all the eye-candy and other nitty-gritty graphics on your site but can only obtain the textual information. In fact there are certain things they can see like the Meta tagswhich we normal users are unable to see.

Meta tags

Generally there are two kinds of Meta tags I use.

•< meta name="keywords" content=" “ > •< meta NAME="Description" content="" >

In the first one I enter ‘keywords', which are describing words for my site. They are not exactly adjective's like in

•A orange car

In this instance orange is the adjective but not exactly a suitable keyword for the page. While car seems more appropriate as it gives a description to the contents of the page, i.e. a page which has information about an orange car

Now although the keyword ‘car' is used on the page, you must have gone into details about the bonnet, spoiler, leather seats, power steering, fuel efficiency, alloy wheels, horse power and other things of the car, yes?

The other information you had provided can also be used as keywords but its better if you only use a keyword that has been mentioned on your site.

Using meta tags creatively and efficiently can help a lot in your site occupying a ‘good' spot in SERP's (Search Engine Results Pages).

Unlike other people I don't believe in occupying a #1 spot on Google or any other search engine as I know that the change of its algorithm can get be down any time. Rather I would like to considered relevant for a variety of other keywords other than just my ‘core' keyword.

The Title Tag

•< title > < itle >

This part will take up your most creative time thinking of an appropriate one. It's just like a one-time limited opportunity.

Choosing a title is like choosing an attractive caption for something only that your Title should have the keyword you want to rank HIGHEST for.

I prefer to limit my index-page title to a maximum of 5 words any more than this makes the Browser title of a user pretty cluttered.

Remember while designing a site always put yourself in your members place and think how they would feel. Ask others around if they would consider a re-visit to your site or not?

Use of header tags

Although they don't look that neat it helps the ‘spider' to get a description of the content of the page. It's a win-win situation in this case. You can write a CSS code and reduce the size of the h1 size if you want.

Link Exchange

I'm sure you've read scores of articles stressing about swapping links with other sites as that is a key factor in SEO.

This is quite true but it is becoming quite importing to exchange links with sites having content related to yours and which is not in direct competition of your site.

Don't just approach the webmaster of the site you want to exchange links with by the aid of an automated message you ask everyone. Make it look a bit ‘personalized' and include a few details of the site you may have noticed to make the webmaster feel that you have actually gone through the site. ___

Although I'm new SEO specialist the above are the few hints I have experienced while my experience on the web.

Unfortunately I haven't been able to se results as of now that I had expected my site would show.

___

You can freely publish this article on your site but please give me credit for it by mentioning the following details
Neo Website:[ http://WebHosts-Discussion.com]

About the author:
Neo is the founder of WebHosts Discussion forum a forum based at holding webhosting relaed discussion and to discuss common webmaster news.

Search Engine Optimisation

Doesn't time fly when you're having fun?!
I'll let you in a little secret, time stands still for no man!! Especially when he's got an ezine to publish, websites to build, is moving to the US in 4 weeks time, and doesn't exercise enough!!

Enough already.

How about optimising your website for a search engine? Do you know enough about that?

The best advice I've ever read came from Sumantra Roy. He publishes a nice 5 part email course that is really worth reading. The first time I read it, I couldn't wait for the next part to arrive in my inbox.

http://www.acewebhits.com/1stsearch.htm

The basic idea is to make sure you optimise each page for a specific keyword phrase that is likely to be typed into a search engine, but to make sure it's not a phrase that is too popular and not give your site a chance at getting listed.

Then you will put that phrase in you html title tags and in the h1 tag and then again mention the phrase as much as contextually possible throughout the page.

You can also think about naming the page as yourphrase.html and even create it in a directory of your website called yourphrase.

Here's an example: I recently joined a program called morehitsmoreincome, and decided to quickly put together a mini-sales page for it.

All I did to get the text was basically copy and paste a bit of it from the main site itself, the faqs etc. then I made sure I named it as moreitsmoreincome.html

http://www.acewebhits.com/mhmi/morehitsmoreincome.html

The site is listed in Google if you type in 'morehitsmoreincome'

My first 4 keyword are: morehitsmoreincome,more hits more income, business o.pportunity leads,p.rofit leads.

I could probably have used a better keyword for this site actually, as you can imagine not a lot of people will be typing that keyword into a search engine, but you get the idea. I've used this same idea for several other a.ffiliate programs and have had some really good results so far!!

There are all sorts of interesting things about keywords that you find out about, for instance, in the metatag keywords you don't need a space after a comma, and you should only repeat your main keyword a maximum of 5 times.....isn't that interesting?

There are many more 'tweaks' to optimise your page for the engines like apparently Yahoo like you to have a contact address on the page. alt tag descriptions in images, and page layout....

If you want an in depth email course that will teach you the very best way to optimise your site and give you some fr.ee tools to help with your keywords, I recommend Sumantra Roy:

http://www.acewebhits.com/1stsearch.htm

You'll see a little subscribe box on the right of the page which will start the 5 part email course.

-------------------------------------------------------- Justin Horth is the publisher of "AcewebZine, Internet and Network Marketing Newlsetter" He has helped many individuals succeed online. Visit his site to find out how you can get a free consultation. http://www.acewebhits.com or mailto:justin@acewebhits.com -----------------------------------------------------------

About the author:
Justin Horth is the publisher of "AcewebZine, Internet and Network Marketing Newlsetter" He has helped many individuals succeed online. Visit his site to find out how you can get a free consultation. http://www.acewebhits.com or mailto:justin@acewebhits.com

Google's advice for your website: Content

The web pages actually at the top of Google have only one thing clearly in common: good writing. Don't get so caught up in the usual SEO sacred cows and bugbears, such as PageRank, frames, and JavaScript, that you forget your site's content.

I was recently struck by the fact that the top-ranking web pages on Google are consistently much better written than the vast majority of what is read on the web.

Of course, that shouldn't be a surprise, considering how often officials at Google proclaim the importance of good content. Yet traditional SEO wisdom has little to say about good writing.

Does Google, the world's wealthiest media company, really ignore traditional standards of quality in the publishing world? Does Google, like so many website owners, really get so caught up in the process of the algorithm that it misses the whole point? Apparently not.

from http://www.webcredible.co.uk/